Blog

George Bryant: How To Get A 31X Return By Giving Away Birthday Gifts

PROBLEM Driving traffic to an offer that gives away “free value” is one of the easiest ways to gain trust with prospects. But when many competitors are doing the same, how can you stand apart to grow your business? SOLUTION Follow this paid media strategy that starts by wishing the customer a happy birthday, and...

Allison Carpio: The Simple Design Tweak That Boosts VSL Conversions By 33%

PROBLEM With the majority of audiences using phones to browse online, it’s crucial to optimize landing pages for the mobile experience when you drive traffic to a video sales letter (VSL). Ratio and formatting issues can cause clunky and distracting viewing experiences, which will lead to suppressed conversion rates. SOLUTION Create a better mobile experience...

Kim Walsh Phillips: How To Make $250k From A Small Virtual Event

PROBLEM Virtual events have proven to be lucrative and engaging alternatives during the pandemic. The hard part though is selling enough tickets, which can be especially challenging when you’re marketing to cold traffic. SOLUTION To achieve high attendance, use a combination of marketing channels like zoom calls, webinars, email flows and more. STEPS Make a...

Caleb O’Dowd: The 12-Day Seven-Figure “Mini” Facebook Group

PROBLEM Launching a webinar to build a relationship with prospects takes more than just ad spend. It takes hard work, time and even a risk of Facebook disabling the campaign for compliance reasons. Is there a simpler way to build trust, convert leads and scale on cold traffic? SOLUTION  Invite cold-traffic leads into a new...

Brandon Ham: Double Conversions By Scaling Campaigns With Native Advertising

PROBLEM When you have a winning offer that is converting across platforms like Facebook, Youtube and Google, it may start to stagnate from platform limitations. To scale it further, you’ll have to expand your traffic to other channels so you can break through performance plateaus. SOLUTION  Expand your offer’s reach by driving traffic through multiple...

Matt Rizvi: 7 Ways To Maximize Affiliate Marketing Profits

PROBLEM When you JV partner with affiliate offers, they’ll often send you a big folder of swipe copy so you can blast it out to your list. But sending these emails alone will hardly convert your audience. And it may even cause damage if they suspect you’re trying to make a quick buck off of...

Steal Our Winners – August 2020

Welcome back to Steal Our Winners! In this August issue, we’ve assembled another all-star lineup of online business experts to share the strategies that are working for them right now. You’ll hear from top marketers, copywriters, and entrepreneurs, including Caleb O’Dowd, George Bryant, Sean Kemp, Kim Walsh Phillips, Brandon Ham, Allison Carpio, and Matt Rizvi.  

Sean Kemp: Illustrating Your Big Idea To Increase Sales By 2.5X

PROBLEM Big ideas in marketing campaigns are just that—BIG. And if you want your audience to not only understand them, but act on them, then you must present them in a clear way without losing their attention. SOLUTION Refine and explain your big idea by visually expressing it through diagrams, illustrations or designs. STEPS Think...

Neil Patel: How To Drive 60,000 Customers To Your Site With A Chrome App

PROBLEM Even with a polished website with loads of value, there’s a huge chance that first-time visitors of your page will leave and then never come back after consuming your content. SOLUTION Create a Google Chrome extension for your business that lives on the prospect’s browser and regularly drives them back to your website. STEPS...

Molly Mahoney: 6 Easy Steps To Grow And Monetize Your Livestream

PROBLEM Sticking to a regular livestreaming schedule is a commitment that takes a whole lot of time. But if you know how to grab attention and squeeze extra content out of every stream, you’ll be able to grow and monetize your list with ease. SOLUTION Follow these 6 livestream tips to engage, capture and keep...

Anik Singal: How To Write A Book In 1 Day That Generates 270,000 Leads

PROBLEM The stats don’t lie. Offering a free book as a lead magnet will often outperform other common bonuses including cheat sheets, reports, case studies, videos—you name it. But how do you find the time to write, edit and publish a book that prospects actually want to read while still running a business? SOLUTION Easily...